MZMC has represented and provided services for a number of major U.S. industry associations. Read below to see how we have helped and what our clients think of our service.
For several years, the Ginseng Board of Wisconsin (GBW) had been troubled with serious trademark infringements across China. Counterfeit products bearing the GBW seal, a registered trademark in both the U.S. and China, were being sold through major retail channels all over China.
"M. Z. Marketing Communications has provided exceptional support for the U.S. pecan industry’s successful marketing efforts in China since 2012. Mabel Zhuang and her staff have provided a wide variety of consistently high quality services, from activities such as seminars, promotions, and media events to handling detailed logistical issues. They’ve never failed. Particularly important, and much appreciated, has been frank feedback on the intricate workings of the Chinese market, which MZMC knows well. This is a professional organization which has the full confidence of the U.S. industry."
“When moving into new markets it is imperative that you have an effective and smart partner who can help you navigate the business, social and cultural characteristics that are particular to that market. From our recent experience working with MZMC for our efforts in mainland China, it has become clear that we couldn’t be working with a stronger or more effective partner. Their work is exceptional, of the highest quality and has certainly contributed to our successes in the China market!”
"M.Z. Marketing Communications is the best thing that has happened to our industry in China. We are writing a new chapter in the history of our industry and MZMC is the primary author."